Good Moves

Showcasing the crème de la crème of motion design

RESPONSIBILITIES

• Product design
• Delivery documentation
• QA
• Content curation

TEAM

• iOS Engineer

PLATFORM
Apple TV and native mobile application (iOS)

TIMELINE
1 month

Movin’ goods

Lauched in 2016 by legendary motion design studio Breeder, Good Moves is a chart of the very best motion design on the web. Since its inception, the platform has organically established a loyal, highly engaged fan-base through quality content and a strong social media prescence, and has now become a daily reference tool for some of the best motion designers in the industry.

Smooth surface finish

Originally envisioned as a web platform, Breeder aimed to expand how fans could experience Good Moves’ growing content library. To amplify the cinematic essence of motion design, I collaborated with an iOS Engineer to create a native Apple TV app, followed by a companion native mobile app that used push notifications to alert fans when the latest Good Move was available.

After launching both apps, I began redesigning the mobile experience, exploring enhanced search, new discovery methods, and save functionality. Unfortunately, due to limited resources and shifting priorities, this improved version was never realized.

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